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CLEARY GOTTLIEB STEEN & HAMILTON LLP

 

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November 22, 2017

VIA EDGAR AND OVERNIGHT COURIER

Barbara C. Jacobs

Assistant Director

Office of Information Technologies and Services

Division of Corporation Finance

U.S. Securities and Exchange Commission

100 F Street, N.E.

Washington, D.C. 20549-7561

 

Re:  

iClick Interactive Asia Group Limited

Amendment No. 1 to Registration Statement on Form F-1 (File No: 333-221034)

CIK No. 0001697818

Dear Ms. Jacobs:

On behalf of our client, iClick Interactive Asia Group Limited, a company organized under the laws of the Cayman Islands (the “Company”), we are filing herewith the Amendment No. 1 to the Company’s registration statement on Form F-1 (the “Registration Statement”) via EDGAR to the Securities and Exchange Commission (the “Commission”). To facilitate your review, we have separately delivered to you today four courtesy copies of the Registration Statement, marked to show changes to the registration statement publicly filed with the Commission on October 20, 2017.

The Company has also updated the reconciliation of gross billing, net revenues, rebates, incentives, and cost of revenues by specified–action model, cost-plus model and sales agency model with the nine months ended September 30, 2017 financials. The reconciliation table is attached hereto as Annex A. Capitalized terms used but not otherwise defined herein have the meanings set forth in the Registration Statement.

Cleary Gottlieb Steen & Hamilton LLP or an affiliated entity has an office in each of the cities listed above.


Securities and Exchange Commission

November 22, 2017

Page 2 of 4

 

The Company expects to file an amendment to the Registration Statement containing the estimated price range and offering size and launch the road show on or around November 30, 2017 and would appreciate the Staff’s prompt feedbacks to this filing.

*  *  *  *


Securities and Exchange Commission

November 22, 2017

Page 3 of 4

 

Should you have any questions about the responses contained herein, please contact the undersigned by phone at +852-2532-3783 or via e-mail at szhao@cgsh.com.

 

Very truly yours,
CLEARY GOTTLIEB STEEN & HAMILTON LLP
By:  

/s/ Shuang Zhao

  Shuang ZHAO, a Partner

 

cc: Sammy Hsieh, Chairman and Chief Executive Officer, iClick Interactive Asia Group Limited
  Jill Jiao, Chief Financial Officer, iClick Interactive Asia Group Limited
  Shuang Zhao, Esq., Partner, Cleary Gottlieb Steen & Hamilton LLP
  James C. Lin, Esq., Partner, Davis Polk & Wardwell LLP
  Wilson Chow, Partner, PricewaterhouseCoopers


Securities and Exchange Commission

November 22, 2017

Page 4 of 4

 

Annex A

 

    Specified-Actions     Cost-Plus     Sales Agent  
    Years Ended December 31,     Nine Months Ended
September 30,
    Years Ended December 31,     Nine Months Ended
September 30,
    Years Ended December 31,     Nine Months Ended
September 30,
 
    2015     2016     2016     2017     2015     2016     2016     2017     2015     2016     2016     2017  

Gross billings from marketers

    42,716       80,449       57,730       82,035       120,380       131,097       101,601       67,610       35,142       45,400       35,610       28,867  

Rebates to marketers

    (4,032     (8,394     (5,476     (9,575     (13,733     (9,731     (7,243     (5,243     —         —         —         —    

Gross media cost to publishers

    —         —         —         —         (111,617     (121,273     (94,944     (62,977     (35,142     (45,400     (35,610     (28,867

Rebates from publishers

    —         —         —         —         24,430       15,285       11,710       7,636       —         —         —         —    

Incentives from the publisher

    —         —         —         —         —         —         —         —         7,098       7,924       6,595       6,011  
 

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Net revenues

    38,684       72,055       52,254       72,460       19,460       15,378       11,124       7,026       7,098       7,924       6,595       6,011  
 

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Included as cost of revenues:

                       

Gross media cost to publishers

    (29,471     (59,914     (43,286     (71,782     —         —         —         —         —         —         —         —    

Rebates from publishers

    531       6,037       3,832       11,286       —         —         —         —         —         —         —         —    

Rebates to marketers

    —         —         —         —         —         —         —         —         (3,291     (2,568     (1,943     (1,840